Creating
13 YouTube pages in Creating.
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Channel PermissionsYouTube channel permissions let an owner give other Google Accounts the Manager, Editor, Editor (limited), Subtitle editor, Viewer or Viewer (limited) role in YouTube Studio under Settings > Permissions, without sharing a password. Transferring a channel to a new primary owner needs a Brand Account and a 7-day wait.
- Creator AwardsYouTube Creator Awards are the Play Buttons YouTube sends channels that pass a review at 100,000 subscribers (Silver), 1 million (Gold), 10 million (Diamond) and 100 million (Red Diamond). Subscribers alone are not enough: the channel must be active, original and free of recent strikes.
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Custom ThumbnailsYouTube recommends custom thumbnails of 3840 x 2160 for videos (2160 x 3840 for Shorts), at least 640 pixels wide, in JPG or PNG, up to 50 MB on a computer or 2 MB on a phone. Uploading one needs a verified account; Shorts thumbnails are set only in YouTube Studio on a computer.
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Feature AccessYouTube unlocks channel features in three tiers: standard features for everyone, intermediate features after phone verification, and advanced features after phone verification plus channel history or an ID or video check. All three are checked in YouTube Studio under Settings > Channel > Feature eligibility.
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HandlesA YouTube handle is a channel's unique @name, 3 to 30 characters long. Change it in YouTube Studio under Customization > Profile > Handle, or at youtube.com/handle, up to twice in 14 days.
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HypeHype is a YouTube button that lets viewers push a video they love up a weekly leaderboard during its first 7 days. Each viewer gets 3 free hypes a week, smaller channels earn more points per hype, and it is open to Partner Program channels with 500 to 500,000 subscribers.
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Live StreamingTo live stream on YouTube a channel must be verified, have no live streaming restrictions in the past 90 days and belong to someone at least 16; streaming from a phone also needs 50 subscribers. The first time can take up to 24 hours to switch on; then go live from a webcam, a phone or an encoder like OBS.
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PremieresA YouTube Premiere plays a prerecorded video as a live event: a public watch page with a countdown, live chat and a set start time, after which the video stays on the channel as a normal upload. Set it in YouTube Studio with "Set as instant Premiere" or Schedule > "Set as Premiere".
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Thumbnail Test and CompareYouTube's Test and compare (A/B testing) shows up to three thumbnails, titles, or pairs of both to viewers of one video and picks the winner by watch time share, in a few days to two weeks. It runs in YouTube Studio on a computer and needs advanced features.
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Titles Descriptions and TagsA YouTube title can be 100 characters, a description 5,000 and the tags 500 in total, and none may contain < or >. Over 60 hashtags and YouTube ignores them all. Misleading titles, ALL CAPS and stuffed tags can cost a channel its monetization.
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Verification BadgeA YouTube channel can apply for the gray check mark verification badge once it has 100,000 subscribers, 2-Step Verification and a complete profile, in YouTube Studio under Settings > Channel > Verified badge. The badge cannot be bought, and renaming the channel removes it.
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YouTube EmbedsTo embed a YouTube video, click Share under it, then Embed, and paste the HTML code into your site; swap youtube.com for youtube-nocookie.com for privacy-enhanced mode, add ?start= to begin at a second, and creators can stop others embedding by unticking Allow embedding in YouTube Studio.
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YouTube Studio AnalyticsYouTube Analytics lives in YouTube Studio under Analytics, with tabs for Overview, Content, Audience, Revenue and Trends, and per video Reach and Engagement, where the audience retention graph shows which moments held viewers. Since Aug 24, 2026, YouTube counts a view the moment a video starts playing.